1.
Sonia Rehmat, Khansa Masood, Fahmeed Idrees. Entrepreneurial Marketing, Market Orientation, and Entrepreneurial Leadership as Predictors of SME Competitive Performance: The Mediating Role of Marketing Agility. CISSMP [Internet]. 2026 Mar. 22 [cited 2026 Jul. 4];5(1):315-29. Available from: https://www.cissmp.com/index.php/CISSMP/article/view/412