1.
Maryyam Khan, Muhammad Saad, Inamul Hasan. Role of Brand Image, Service Quality, and Digital Marketing in Enhancing Airline Customer Loyalty: A Survey-Based Analysis. CISSMP [Internet]. 2024 Sep. 30 [cited 2025 Sep. 2];3(3):133-46. Available from: https://www.cissmp.com/index.php/CISSMP/article/view/210